The Challenge
A renowned economist was using a sparse beta site to promote his three value propositions: public speaking, market research, and a subscription blog. We recommended an aggressive replatforming and relaunch of his digital presence.
The Approach
Well-researched SEO wording informed each page we constructed, with graphics and photography to complement written content and draw the eye’s attention. The blog utilized sophisticated, secure registration and login protocols.
The Results
Enriched with choice content to honor the value propositions, the Transport Futures website has transformed into a powerful lead-generation for the economist and an engaging experience for visitors.